The Possibility of Japanese Idol Culture for the Regional Promotion
Similarly, fans are often interested in the content of the works, and visit their original production site. Several studies have addressed tourism based around movie, animation, and so on is growing and recognized this situation as ‘contents tourism’ in Japan, especially referred to animation as ‘pilgrimages to sacred places’. In consequence, Amachan is regarded as one case of contents tourism. Furthermore Kuji’s idol plays a important role in the local development.
Accordingly, focusing on the case of Amachan and Kuji, this presentation explores the interaction between contents and local residents. Moreover this study aims to identify and evaluate the understanding key characteristics of Japanese local idols, thus discusses the possibility of idol culture for regional promotion.