Potentials and Challenges of Comparison in Organisational Ethnography
1) How can a comparison based on ethnographic research of two organisations which are characterised by (at least partially) profoundly differing features generate insights into large-scale social phenomena of public policy reform? In this respect, I will argue against a comparison that defines characteristics in advance to then compare them, and suggest reading one site through the other instead.
2) Comparing two sites by reading one through the other holds the risk of the analysis becoming mastered by the contrast, i.e. differences becoming absolutes instead of being positioned in a broader (global) continuum. My presentation will elaborate my solution of this challenge by focusing on areas of activities in these sites rather than the two sites themselves.