Tourist Attraction As a Resource of Post-Agrarian Economy

The withdrawal of a significant part of the territories and the population from the agrarian economy poses an urgent problem of prospects for further post-agrarian development. Tourism can be one of the alternatives to agriculture.

Categories program practice. The prevailing official definitions of tourism program it as an organization of transport services and the hospitality industry. The redefinition of tourism as a branch of the experience economy is significantly changing the practices of this industry.

Tourism is a branch of the experience economy. It is a form of leisure activity based on the consumption of the pleasures of visiting a tourist attraction.

A tourist attraction is a social construct. It has no material essence that makes the object such. An attraction is any thing or event that people identify as worth visiting. It can have any form.

An attraction is a phenomenon of consciousness, not a material object.

A tourist product is something that is created for tourists. Tourist goods are what tourists pay for.

The construction of a tourist attraction goes through several phases:

1. Assigning a place a name that gives it uniqueness.
2. The positioning of an object is its description, which gives it uniqueness.
3. Place branding as a form of constructing a geographical myth.
4. The formation of an infrastructure that makes the place achievable.
5. Showing an attraction that allows you to compare expectations with reality.
6. Material confirmation of the fact of visiting the attraction.
7. The chain reaction of spreading the brand of a place.
8. The acquisition of symbolic value by a place.
9. Turning an object into a status symbol.

The value of the attraction increases significantly as a result of its hybridization: it can be supplemented by consumer values that are not directly related to tourism.