Challenging Harmful Practices: The Role of Film in Addressing Bride Kidnapping in Central Asia

Following Kyrgyzstan's independence from the Soviet Union in 1991, the practice of bride kidnapping became more common, despite its roots in cultural traditions. The lack of Soviet-era protections for women's rights contributed to its persistence. Today, it is increasingly recognized as a crime that violates women’s rights and hinders gender equality.

This study evaluates the impact of the film "Bride Kidnapping," which was honored at the 2023 Alternativa Film Awards for its role in raising social awareness. The film follows a 19-year-old girl who becomes a victim of bride kidnapping in Kyrgyzstan. Through screenings, both offline and online, the project aimed to educate and engage audiences about this issue.

The research involved interviews with the general population in a Central location test in Bishkek and surveys of screenings participants including those in Almaty, additional screenings in Bishkek, and special projects online and offline. Findings reveal a widespread rejection of bride kidnapping, with exceptions among older viewers (over 46 years), where support is notably higher.

Most participants viewed bride kidnapping as a criminal act that should be legally condemned, holding perpetrators accountable rather than the victims. The film increased viewers' willingness to report planned kidnappings and shifted perceptions, particularly regarding the victim's choice to stay after being abducted.

The results suggest a significant attitude shift and increased readiness to engage in local actions to combat the issue, including advocacy, learning, donating, and volunteering. To build on these findings, fostering intergenerational dialogue and expanding participation mechanisms could support the drive toward gender equality.