Secondary Medical Personnel of the Russian Society in the Conditions of a New Normality: Social Well-Being and Adaptation Strategies

The nursing staff is one of the unprotected professional groups in Russian society, whose work is characterized by a high degree of precarization. The new normality (precarious nature of work, transition to a new system of certification of medical workers, digitalization of labor, pandemic) actualizes new adaptation strategies to maintain competitiveness in the professional environment. The precarious nature of work determines the specifics of the social status and social well-being of nursing staff in Russian society.

Using the potential of a qualitative and quantitative sociological research strategy, the contours of a new normality for secondary medical personnel are verified, the social expectations of nursing staff, the factors that cause social well-being at macro, meso and micro levels are analyzed. Within the framework of the project, strategies for social adaptation of secondary medical personnel in the conditions of a new normality are analyzed and typologized; features of representation and construction of social well-being in the media space of the Russian society are revealed. The nursing staff is conceptualized as a socio-professional group characterized by unsatisfactory social well-being as a result of increasing occupational risks and ambivalent adaptive potential.