Social Media and Youth in India:Changing Patterns of Communication
Social networking has emerged as a big platform for people to express their views and opinions and share some moments of their life.Technology has made the world smaller as now with the help of social media a person living in one country can communicate with another person living in another country.There are many social media platforms like Facebook, Twitter, WhatsApp, YouTube and Instagram etc.Which are frequently used by the young generation of India. This study explores the complex and multifaceted world of the effects of social media on young people with examines the complex effects of social media usage on many aspects of youth development through in depth analysis.In today world's social media has become a very important part of life for many young generations.There are many young people who keep connecting with social media.Social media refers to all the applications and websites or blogs that allow people around the world to connect with each other through the internet chat and share content,make video calls and provide many other functionalities.
Ih this perspectives,the paper attempts to study the changing communication patterns of 21st century technology generation.New media have brought about major changes in intrapersonal, interpersonal, group and mass communication processes and content.There was a time when traditional media used to set agenda of public discourse now it is looking towards new media for breaking news.The Paper examines how new media is redefining social roles.A new kind of social order is evolving in the era of hypercommunication which is strengthening public and mass communication but weakening interpersonal communication.