«Cellular Globalization» and Communicative Inequality

In view of high speed of development and inculcation of the new informational technologies, growth of consumerism, space globalization in the contemporary societies the high level of social dynamics remains. At present the world community experiences increasing influence of the informational and communicational technologies. At the beginning this changes weren’t very visible, but now we already don’t imagine our life without social networks and connection which is available constantly. Our friends are increasingly not real people, but simulacrums. New trends of world development, their orientation on an innovation and modernization create the conditions for new social phenomena formation, one of which is communicative inequality. Communicative space is constantly changing, and with the emergence of advanced communicative technologies new vectors of its formation appearance. Between those who have the technical capacity and the necessary educational level for using the Internet and those who have no such possibility the border lies. The new mobile communication potential influence the individuals’ behavior. Communicative inequality develop in the new telephony using and in obtaining information from a variety of sources including the media which price isn’t available for wide range of customers. Recently the gap between rich and poor in the sphere of information has become more and more conditioned by the technological characteristics, when the rapid expansion of communication tools covered only some of the users layers while other should be satisfied with a rapidly aging equipment. New digital communication medium created by mobile operators, Internet companies, state programs on providing the Internet connection and telephones, prepared a real geographical revolution. At this moment we can speak about the overcoming of the regions informational lag. But communicative inequality between the regions and between them and the Federal center are still remains.