Glocalization and Regional Development: Asian Perspective
The term of 'glocalization' was first used in the business field, meaning local adaptation of global products. For example, McDonald's has developed various hamburgers according to the local tastes such as Teriyaki McBurger in Japan, and Bulgogi Burger in Korea. In this sense, glocalization means penetration of the global products into the local market. However, glocalization also means globalization of the local materials and contents. Scholars with this vein stress intersection of regional tendencies with global characteristics, and simultaneity of both universalizing and particularizing tendencies.
In the area of urban study, glocalization has emerged as the new standard in reinforcing worldwide interactions and socio-spatio-cultural phenomena, through the blurred national boundaries and reinforcing the roles of cities and regions. Thus, it is transnational and transregional processes which affect a wide number of local communities, expanding the boundaries of locality as well as making some local ideas, practices, and institutions adopted and consumed globally.
This session welcomes papers that explore the dynamics of glocalization and its effects on cities and regions. Preferences will be given to the studies dealing with the experiences of Asian cities or comparative studies between the East and the West. Especially, the session welcomes the papers dealing regional development based on glocalization. Papers with theoretical discussion about the concept of glocalization are also invited.