429.1
An Experimental Study Of The Relationship Between Knowledge, Attitudes and Recycling Behavior In Iran

Wednesday, July 16, 2014: 5:30 PM
Room: F202
Oral Presentation
Sadegh SALEHI , Social Sciences, The University of Mazandaran, Babolsar, Iran
It is often assumed that knowledge and attitude about the recycling will engage in recycling behavior. We used data from a survey on Mazandaran province, Iran in 2013 to investigate this premise. A survey method was utilized to conduct this investigation and by employing cluster sampling, a total of 300 respondents were selected randomly. A self-administered survey was employed to collect the data. Finally, 286 valid questionnaires were obtained. The research was conducted during February and March 2013. The data was analyzed using SPSS. We examined two types of knowledge: knowledge new programs and knowledge about recycling process and hypothesized that knowledge is associated with recycling attitude and behavior. We also hypothesized that attitude about the recycling would be a predictor of recycling behavior. The results showed a significant positive relationship between attitudes towards recycling and recycling behavior. The results also showed that there was no correlation between attitudes towards recycling and both types of knowledge about recycling. In addition, regression analysis indicated that there was no linear relationship between knowledge and behavior will not be approved. The paper concluded to offer some reasons for these findings and made some suggestions for future research.